The ALF Showroom is a dedicated trade showroom where customers can explore a wide range of products distributed by ALF in a real retail-style environment.The showroom is designed to help trade customers discover products, explore brands and see the range available through ALF.You can view our public interactive showroom tour by visiting our Showroom Page

The ALF Showroom is designed for ALF trade customers and prospective trade customers.Visits should be arranged in advance with the ALF team.Please visit the Showroom Page for more information

No, The ALF Showroom is a trade-focused facility and is not designed as a public retail shop.Members of the public wishing to view our showroom can use the publicly available virtual tour on our Showroom Page

Yes, any trade customer or prospective trade customer showroom visits should be arranged in advance with ALF.Please contact the ALF team on01234 211340 / sales@alfltd.co.uk to arrange a visit.

The ALF Showroom provides customers with the opportunity to explore a wide range of products distributed by ALF.The showroom features products across the aquatic, reptile and related pet sectors, allowing trade customers to see products in a retail-style environment.

Yes. Trade customers can place orders while visiting the ALF Showroom.The ALF team can assist with product enquiries and ordering requirements during your visit.

No. The showroom is not a retail shop, and products cannot be purchased and taken away directly from the showroom.Customers can place trade orders while visiting, with orders fulfilled through the normal ALF ordering and delivery or collection process.

Yes. Eligible trade customers visiting the ALF Showroom may be able to benefit from initial stocking order discounts.Please speak to the ALF team during your visit for further information about current offers.

Yes. Prospective trade customers can arrange a showroom visit to explore ALF's extensive product range and discuss their requirements with the team.

Yes. Customers can bring members of their team when visiting the ALF Showroom.This can be particularly useful for staff training days and product knowledge.If you are looking to visit our showroom for staff training, please contact our sales team

You can either visit our Showroom Page, where there is a direct booking link to be able to book your own showroom tour. Alternativly, you can contact the ALF team on 01234 211340 / sales@alfltd.co.uk to discuss your requirements and arrange a suitable time to visit.

A typical ALF Showroom visit takes approximately 1–2 hours.Facility tours are also conducted alongside the ALF Showroom tour, allowing visitors to see the showroom and gain a better understanding of ALF's wider operations and facilities.The exact duration can vary depending on the customer's requirements and the number of products or brands they wish to explore.

The showroom contains a wide selection of products distributed by ALF, but it is not possible to display all 10,000+ individual products.For the complete available product range, customers should use the ALF Ordering Portal.